Short answer, no but it is shifting the work. AI can crank out generic product videos fast and cheap, so the low-end high-volume stuff is heading that way. What AI cannot fake is a real person reacting to a real product, which is exactly why brands in trust-heavy spaces like supplements, baby products and finance still want humans. Human content still wins on attention and trust. Lean into what makes you real, your face, your voice, your actual opinion and AI becomes a tool you use, not a threat.
AI takes the low-trust work
Generic high-volume product clips are going to AI. That part is real.
Humans win on trust
Real reactions to real products convert better, especially in trust-heavy niches.
Your edge is being real
Your face, voice and honest take are what AI still cannot replicate.
Use it, do not fear it
AI is a speed tool. The creators who adopt it beat the ones who panic.